professional experience
2022 – present | Primary Video Stylist | Wayfair | Norton, MA
● Act as key member of the video team to create informative short videos for featured products on the Wayfair website
● Work within brand standards to select wardrobe for talent, as well as props and staging for product videos
● Collaborate with the lead videographer and producer to direct talent while on set
● Maintain open lines of communication with the script writers to provide detailed descriptions of product features to be highlighted in video voiceover
● Source wardrobe and props to keep videos looking fresh and current
2021 – 2022 | Digital Asset Coordinator | Wayfair | Boston, MA
● Work cross functionally between the creative, production and merchandise teams to ensure all images added to the image database are tagged with product and project information
● Work with demand channels to associate images to requested products on the Wayfair product description page
● Develop best practices for using the digital asset management database to help facilitate searches
2016 – 2020 | Art Director | Luxury Brand Holdings | Cranston, RI
● Develop 360° seasonal concepts that translate across all marketing channels
● Explore opportunities to expand the brand image across all marketing channels
● Collaborate with stylists and photographers to plan and art direct photo shoots
● Mark up images for retouching to ensure color accuracy
● Work in conjunction with internal and external teams to ensure that deadlines were met
2014 – 2016 | Art Director | Talbots | Hingham, MA
● Develop 360° seasonal concepts that translate across all marketing channels
● Work collaboratively and independently to produce catalogs and branding collateral from inception to completion
● Collaborate with Photo Art Director to deliver art consistent with brand strategy
● Partner with pre-press to direct and approve all image retouching
2010 – 2014 | Graphic Designer | J.Jill Quincy, MA
● Work collaboratively and independently to produce catalogs, product education books, and branding collateral from inception to completion
● Partner with pre-press to direct and approve all image retouching
● Create fresh new designs for brand collateral while working within brand standards
● Design and implement new type treatments for use across all marketing channels
● Provide art direction on still-life photo shoots
2008 – 2010 | Art Director | Madavor Media | Quincy, MA
● Design and layout of four specialty publications and supplements
● Full redesign of two titles including logos, templates and style sheets
● Manage freelance budget and hire freelancers
● Quality control and troubleshoot all printed pages, including ads
● Act as the liaison between the press and the editorial and design departments
● Supervise and mentor junior-level designers
2007 – 2008 | Design Manager | BostonNOW | Boston, MA
● Launch the first issue as part of the start-up team
● Hire, train, art direct and supervise four page designers
● Concept and design the front cover, as well as various inside pages
● Create templates for special section pages and inside page elements
additional experience
Graphic Designer & Project Manager | tpgcreative | Boston, MA
Advertising & Editorial Designer | United Parenting Publications | Jamaica Plain, MA
Graphic Designer & Head of Production | Bulletin Newspapers | Norwood, MA